seeing&writing2



Chapter 5 Re:Searching the Web

Choose a common commercial product that you would be likely to find in anyone's home: An orange, a carton of milk, a jar of peanut butter or jelly, a vacuum cleaner, a toaster, a radio, a CD player are a few examples. (Please do not restrict yourself to these examples. You might, for instance, choose one of the products represented by the fruit labels on p.43)

What ordinary object piques your interest in knowing about its origins? Using a search engine to explore the World Wide Web, gather as much information as possible in the history of this product's origins and commercial development. At what point–and in what circumstances–was an image (a drawing or a photograph) of this product important to its gaining corporate and, eventually, public acceptance? Spend some time analyzing the drawing or photograph. Then detail the history and commercial development of this ordinary object, one that remains a testament to individual ingenuity and technological progress.




  Chapter 1. Observing the Ordinary
 Visual Exercises for Chapter 1
 Research Links for Chapter 1
 Re:Searching the Web
go

Use the boxes below to work both exercises and e–mail your response to yourself and/or your instructor.


tips

You might start with a standard search engine, such as yahoo.com or overture.com, and enter the product or information you want to find. You may not be able to locate the information requested in your web assignment for all products, so you may need to augment your online search with some library research.




exercise

If manufacturers and store owners rely on well–designed packaging to help sell ordinary objects, how do e–commerce sites "dress up"or package their items for sale? Visit an e–commerce site or a bookstore such as Amazon or Barnes and Noble. How are products such as books shown or described on the web? Can browsers judge books by their covers, so to speak? What devices do the creators of these sites use to entice customers to buy books? How do their strategies resemble or differ from those used in an actual bookstore?



To e–mail your work to yourself and/or your instructor, enter the e–mail addresses below. You can then print a copy from your e–mail program.
Your name.
Your e–mail address.
Instructor's e–mail address.


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